8 February 2017

Dear Valentine

While the old adage “it’s what’s on the inside that counts” is recognised worldwide, what’s on the outside has undisputed merits-especially when it comes to the lover’s celebration of Valentine’s Day. Celebrated on 14th February, the day first became associated with romantic love within the circle of Geoffrey Chaucer in the 14th century, when the tradition of courtly love flourished.

In the 18th century, it involved into an occasion in which loved ones expressed their love for each other by presenting flowers, offering greeting cards, and buying gifts for one another. It became known as a romantic symbol and an invitation to unlock the lovers heart. Today, the holiday keeps its lovely tradition and is celebrated the same in modern society.

Love is in the air and while men are flocking to the stores to figure out what to get their loved ones. Let us reflect with knowing, the most romantic thing in the world is celebrating the love you have for someone every single day, instead of just once a year.

For the V-day edit, let’s celebrate everything Valentine (Rome wording) with red and pink being the most popular tones for this love letter. Our fascination with this romantic holiday and our equal fascination with setting fire to it with a huge celebration, explores our singularly fiery passion that burns bright. Some people get so excited about this day, they can’t seem to focus on much else and equally rush to impress.

Men and women feel a great deal of pressure, trying to get the right gift to surprise their significant other. So what is the best way to fix this constant anxiety? Believe it or not, women seem to harbour the most stress in recent studies. The best way to handle living up to the hype, is to write to Dear Valentine and we will take all the weight off of your shoulders.



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