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Striking silhouettes, rich, embellished fabrics and unapologetic glamour-this is what most young girls envision when they look at supermodels on the red carpet. While it may seem like a high-street world filled with excitement and pricy clothes to sport, there’s no skimping on the details of the not so shiny side. The client’s influences can take a lot out of you, especially if you are new to the industry.

Art is not about the lack of control-in fact; it’s the complete opposite. There are very specific boundaries. Being able to express and understand emotion through what you wear is incredibly healthy to the design of appearance. The need for functionality has given men the liberation to dress in a way that serves their needs, both fast paced and expressive. Our desire for function has also led to the transformation into luxury articles. In particular, the waxed cotton canvas Belstaff jacket has gone from outdoor, motto gear to de rigueur piece of outerwear in the city, replacing the traditional rain coat seen on the streets at men’s fashion week.

Speaking of style, you can’t ignore the dramatic moments clients have when embodying great characters converted into style icons. What is the secret to their success in the design industry? Are they just natural born gents? The answer lies with Joe Ottaway, a forward thinking stylist, writer, creator and overall men’s fashion guru, Joe introduces A-list celebrities, into the world of new age men’s fashion. “Sometimes the style conscious man of today can benefit from a little help, guidance and a few steps.” The men’s industry is represented in a somewhat one-dimensional, unapproachable and pretentious way. With Joe’s guidance, he is willing to break those barriers and misconceptions down for the stylish man of today. The charming interview includes, amazing photos compiled from Joe’s impressive portfolio.

Let’s break the ice here straight away – to dress like a model you need to weigh like a model or at least be close to it. And, if we are to be completely honest, almost anything looks good on you when you are thin.

No, I am not promoting anorexia, bulimia or any other weight loss-illness, far from it. If anything, I believe there is nothing as gorgeous as a woman in her natural weight, stunning and proud and, most importantly, knowing how to carry herself, regardless of her being 80 pounds or 180 pounds.

Working as a stylist I’ve had the honor and pleasure to work with many a model, actress, singer and all these experiences rounded up make for an amazing gather-up of ideas that you can use, even though you are not a celebrity or a model. I mean - who is to say that you can’t look chic and perfect just because you aren’t walking a runway!

For an ordinary woman, every day is a runway on the streets of her city and she wants to look powerful, as she should.


I have put together some ideas that will help you look and feel like a model, every day from now on. I’ve drawn inspiration from the trendiest and coolest models of today so read carefully and visualize!

Since her debut in 2014, it is difficult to classify Marianne Cancrini as simply an Italian designer. Her collection breaks cultural, social, historical, and innovative boundaries. She developed a passion for creativity and design, after spending time in London to learn the English language; Marianne returned to Rome and enrolled at The European Institute Of Design. After working in the design sector, she was inspired to create Phactory Lab; Marianne’s mission with the brand is to offer a city chic collection both in design, wear ability and quality.

Beauty is perfected with the potent effect, driven by desire to create something truly envious! There’s a skill that makeup artists like Nicole Thompson have developed in an attempt to underestimate beauty behaviour. One thing you learn through diligent people watching is that most women have a huge issue with perfecting their own makeup skills. Let’s be honest here, we are not all trained makeup artists in Italy and Paris, so chances are your makeup routine will not always be picture perfect.


Perhaps it’s not surprising, that women on more then one occasion make the mistake of matching the wrong foundation colour to there skin tone. We have all been there and believe me it isn’t the most pleasant experience. So how do we become motivated and take the beauty world by storm? She’s the MAC-made business icon most women thank every time they put on a matte lipstick. What is the secret to beauty perfection? The motivational makeup artist shares exclusively.